CoolFox Refrigerated Vehicles
Modernized an outdated site into a clearer customer experience, improving navigation, trust, and the technical and SEO foundation for future growth.
- Role
- UX Strategy & UI Design
- Result
- +36% Lead conversions
Hey, I'm Steven
Modernized an outdated site into a clearer customer experience, improving navigation, trust, and the technical and SEO foundation for future growth.
Made the Fortiva Mastercard application funnel easier to understand and easier to act on for people rebuilding credit and comparing options quickly.
Translated a feature-rich rewards program into a simple, compelling story while making enrollment the clearest next action.
More work in this category is coming soon.